IMPORTANCE OF MARKETING IN BUSINESS

Authors

  • Yandasheva Nozanin Student of Group 1A-22 Economy (by Industries and Sectors). Navoi State University of Mining and Technology

Keywords:

business, business entities, marketing, enterprise, market, product, functional-product, functional-market, product.

Abstract

This scientific article describes the ways of organizing marketing activities in business. Marketing services operating in enterprises of different sectors differ from each other in the principles and forms of organization. Most of the literature mentions five principles of organizing marketing services and two forms of its management.

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Published

2023-05-24

Issue

Vol. 12 (2023)

Section

Articles

License

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite

IMPORTANCE OF MARKETING IN BUSINESS. (2023). American Journal of Business Management, Economics and Banking, 12, 135-139. https://americanjournal.org/index.php/ajbmeb/article/view/856