THE IMPACT OF STRATEGIC PLANNING ON LONG-TERM SUSTAINABILITY IN SMALL AND MEDIUM ENTERPRISES (SMES)
Abstract
In today's hyper-competitive global landscape, SMEs represent the backbone of economies worldwide, contributing over 50% of employment and GDP in many emerging markets, yet they grapple with alarmingly high failure rates—often exceeding 70% within the first decade.
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2026-02-11
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THE IMPACT OF STRATEGIC PLANNING ON LONG-TERM SUSTAINABILITY IN SMALL AND MEDIUM ENTERPRISES (SMES). (2026). American Journal of Business Management, Economics and Banking, 45, 15-18. https://americanjournal.org/index.php/ajbmeb/article/view/3369






